Miroma Ventures is the investment arm of The Miroma Group, predominantly focusing on investing in growth stage consumer brands and media platforms. We partner with exceptional entrepreneurs and deliver marketing solutions to accelerate growth and drive long-term value for the business.

As part of The Miroma Group, we bring industry-leading marketing expertise to drive sales, build brand presence and capture market share for our investee companies. With direct access to top-tier talent in media, public relations, content, production, digital acquisition and influencer marketing, we offer a strategic partnership with shared interests and incentives to unlock long-term value and drive growth.

We invest predominantly in growth stage consumer brands and media platforms with specific interest in the following verticals: food and beverage, beauty and personal care, specialty retail, social and digital, creative, marketing consultancy, marketing technology, ecommerce, content production and development, digital comms.

We invest in private companies that have demonstrated proof of concept and generated $1-$50M in annual revenue.

We typically participate in the first institutional round of investment in Seed, Series A or B financings.

Average initial investment ranges from $250k to $5M with additional capital reserved for follow on investment.

We tailor financing solutions to suit our partner’s needs. Common financing structures include:
1. Media or marketing services for equity.
2. Media or marketing financing through product exchange via our commercial trading ops or,
3. Cash investment for equity.

We partner with exceptional entrepreneurs complemented by a strong team with best in class advisors and investors.

We look for differentiated products positioned to disrupt an entire industry.

A challenger brand that connects with todays consumer and has a voice that extends far.

Demonstrated proof of concept with high sales growth trajection and healthy margin profile.

A concept that capitalises on attractive industry dynamics and long term consumer trends.